Warner Bros. Discovery Inc joined hands with Viacom18 to distribute content in India. The deal includes thousands of hours of film and TV content from HBO Max Original and Warner Bros.
After the success of Disney Plus Hotstar and Prime Video, WB Discovery is now planning to capture the Indian streaming market. The studio signed a multi-year deal with Viacom18 that will give the Indian entertainment giant’s JioCinema streaming rights.
The contract will begin in May, including exclusive content rights across digital and linear. JioCinema users will be able to enjoy HBO Original, Max Original, and Warner Bros. Also the users will be able to stream TV Shows and Movies on JioCinema on the same day as their US release.
“Warner Bros. Discovery’s brands are incredibly popular across India, and we are pleased to partner with Viacom18 to bring our premium HBO, Max Original and Warner Bros. content to local fans,” said Clement Schwebig, WBD’s president of India, Southeast Asia and Korea. “This new agreement demonstrates our commitment to South Asia as we seek to entertain audiences across more platforms, and further strengthens the scale of our regional business as a whole,” he added.
Moreover, users will get access to HBO’s globally acclaimed series such as House of The Dragon, The Last of Us, Succession and The White Lotus, and returning seasons of True Detective: Night Country, Euphoria, Winning Time: The Rise of the Lakers Dynasty and Perry Mason.