Despite her ambitious pursuits post-Royal life, Meghan, the Duchess of Sussex, faces hurdles in establishing her lifestyle venture, American Riviera Orchard.
Meghan’s quest for a CEO for American Riviera Orchard has hit a roadblock, prompting discussions with Netflix for a potential collaboration. This strategic move mirrors Netflix’s partnership with Chip and Joanna Gaines, known for their successful Magnolia Network. The Duchess hopes to emulate their success, targeting a wide audience with her venture’s focus on home, garden, food, and lifestyle products.
While filming for her Netflix cooking show commenced last week in Montecito, Meghan’s brand remains in the spotlight. Her recent gesture of gifting her strawberry jam to celebrity friends like Kris Jenner and Mindy Kaling is part of a soft launch strategy, showcasing her product and calligraphy skills.
However, notable exclusions from her gifting list hint at a shift in Meghan’s social circle, aligning more closely with her business interests. PR experts analyze this move, noting Meghan’s strategic evolution and her ability to remain relevant in the media.
Interestingly, Meghan’s venture draws comparisons to Buckingham Palace’s strawberry preserves, sparking discussions on pricing and brand aesthetics. As the Duchess navigates the complexities of entrepreneurship, Netflix’s potential involvement could offer a significant boost to American Riviera Orchard’s prospects, providing a platform to reach millions of subscribers worldwide.