The Pakistani epic “The Legend Of Maula Jatt” sets a world opening weekend record. The action fantasy, which debuted on more than 500 screens in 25 regions and earned PRK 51cr ($2.3M) globally, set a new record for a Pakistani title’s global launch.
This film, which was produced by Encyclomedia and Lashari Films in collaboration with AAA Motion Pictures and international distributor Moviegoers Entertainment, is reportedly the biggest Punjabi-language production ever created in Pakistan.
Lashari who directed, co-wrote, lensed, edited and produced the movie enthused, “I’m beyond overwhelmed by the love the film has received from audiences and critics alike the world over. We are so proud that The Legend of Maula Jatt has been instrumental in putting Pakistan made cinema on the global map as it continues to win over hearts in theaters across the world.”
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In Pakistan, it took $517K, and in the UK picked up $355K from 79 locations. In the U.S. The Legend of Maula Jatt grossed $290K and in Canada $235K, kicking off at No. 6. The UAE saw a No. 1 start with over $515K. In Australia, it opened at No. 6 with $160K. Other releasing markets included Norway, Germany, Netherlands, Spain and South East Asia.
Producer Ammara Hikmat said, “The Legend of Maula Jatt has been our labor of love for a number of years. The pandemic came and returned but we knew we had to hold out for a theatrical release, as the film is undoubtedly a big screen experience. We’re so delighted that our film has broken previous records and set a new benchmark for Pakistan-made cinema, loved and lauded not only domestically but by audiences and critics globally.”
